Adsense Earnings hold their ground during the economic crisis

The global economy is in a spin and apparently there are not too many areas left untouched by this serious situation. Although the advertising budgets of many companies have suffered financial cuts, online advertising is still a viable means to earn a living.

This year we did not see the growth we were hoping for, but due to the circumstances, any growth is favorable. Both of our flag ship sites http://scripts.tropicalpcsolutions.com and http://widgets.tropicalpcsolutions.com are approaching a million monthly visits each.

Our other sites received 250,000 combined monthly visits. Although we have doubled our traffic as of last year at this time, our earnings have taken a slight dip. This downward trend in earnings is most likely due to the economic strains on the advertisers budgets. With all things considered our Adsense earnings have held their ground much better than expected. Although most single-click payouts are in the 5-10 cent range we still regularly see single-click payouts in the $2-$3 range .

This year we mainly focused on expanding into ad networks other than Adsense. We have established accounts at dozens of ad networks and found a few of them to be worth the additional efforts. Currently the ad networks we work with are:

We have also begin experimenting with the different CTR's and payouts of Kontera and InfoLinks in-text advertising units. Although we like Chitika we didn't find their in-text links to be very targeted/relevant. Both Kontera and InfoLinks seem to be fairly relevant but the payouts to-date are very low compared with Adsense.

NOTE: If you rely on online advertising to pay your bills and business expenses then be sure to check this out and get involved!